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E-mail marketing: Sweating the details to create success
Sep. 1, 2008 Little changes—more relevant content, focused subject lines and careful attention to images and text—can dramatically boost e-mail campaign performance. Sponsored Supplement: E-mail marketing: Sweating the details to create success Little changes—more relevant content, focused subject lines and careful ...
Exit Strategy
Sep. 1, 2008 An ounce of prevention is worth a pound of cure when fulfillment flounders By Mary Wagner For an e-retailer trying to balance growth demands, marketing and advertising, staffing and the multitude of other balls that web merchants must juggle, sometimes it makes sense to parcel out parts of the business ...
Rewards and Relationships
Sep. 1, 2008 The goods that keep top-producing affiliates working for you By Mary Wagner Ravenwood Marketing isn’t an online retailer, but it’s partly responsible for hundreds of thousands of dollars of sales each week for many online merchants. Ravenwood is a so-called superaffiliate, a web site that pushes a ...
Advantage: Amazon
Sep. 1, 2008 Acing the competition with free shipping, low prices, broad selection and new technology, Amazon is growing faster than e-commerce as a whole. How can other online retailers stay in the game? By Don Davis Amazon.com Inc., already the dominant online retailer with more than double the 2007 web sales ... Related Searches: amazon market share
Electronic Payment Processing Leader Adds Open Source Shopping Cart Solution
Aug. 28, 2008 Magento Shopping Cart is Free and Easy to Integrate with PaySimple Solution 2.0 DENVER, CO, August 25, 2008 – PaySimple, the leading provider of SaaS (Software as a Service) on-demand electronic payment solutions for small businesses, announced it has implemented technology by Varien, an industry leading ...
Columbia gets more buzz for its buck with social marketing campaign
Aug. 27, 2008 Columbia Sportswear Company learned two things from an online contest it sponsored this spring: you can drive traffic from online forums and other sites without spending ad dollars, and that more consumers will enter a contest if it doesn’t require a lot of work. The Reel Stories contest featured George ...
Rising prices is top concern of online shoppers, comScore survey shows
Aug. 25, 2008 With inflation by far the top concern among online consumers, e-retailers must keep costs in check and compete on price to keep cost-conscious consumers from taking their business elsewhere, says Gian Fulgoni, chairman of web measurement firm comScore Inc. He cites comScore survey data showing 67% ...
Total Pet Supply finds a non-furry companion in eBillme
Aug. 19, 2008 Online pet product retailer Total Pet Supply launched its e-commerce site just last year. As a new company, it’s open to trying new ways to ramp up business, and like all e-retailers it would like to save money on the interchange fees it incurs from credit card companies for each card transaction. ...
Accertify Partners with 192business.com
Aug. 12, 2008 Addition of Identity Check Technology Meets Online Merchant Need for Stronger Global Fraud Defense CHICAGO, Aug. 12 -- Accertify®, www.accertify.com, a provider of leading-edge credit card fraud prevention solutions to online merchants, today announced that it has further expanded its list of integrated ...
Cheapest College Textbooks Found with BookFinder.com Comparison Shopping Engine
Aug. 12, 2008 Berkeley, Calif., (August 12, 2008)—The problem: in an already struggling economy, the cost of college textbooks continue to outpace the rate of inflation. The solution: BookFinder.com. BookFinder.com scours the inventory of over 150 million books for sale from the largest bookseller network available ...
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