Internet Retailer - Merchandising In An Age Of Virtual Stores


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Great expectations
Sep. 1, 2008 While it’s still early, merchants have big plans to deploy more social network, mobile web and personalization technology. By Mark Brohan While it’s still early, merchants have big plans to deploy more social network, mobile web and personalization technology By Mark Brohan With new web applications ...

Buyers Guide 2009 Overview: Unearthing the real ROI
July 1, 2008 Buyers Guide 2009 Overview: Unearthing the real ROI By Mark Brohan When Shutterfly Inc. CEO Jeffrey Housenbold drills his senior managers over the details of a new e-commerce technology project, his most pressing question isn’t when the new initiative will pay for itself. What Housenbold really wants ...
Related Searches: bidz | vistaprint | jewelry | jewelry online sales

Internet Retailer Survey: Hold the line
July 1, 2008 Internet Retailer Survey: Hold the line Internet retailers are running leaner operations and plan to spend only slightly more on new e-commerce technology and services By Mark Brohan Internet retailers are running leaner operations these days and that drive for more efficiency is impacting their spending ...
Related Searches: survey of e-retailing | mark brohan | irnewslink survey | ecommerce technology spending

Internet Retailer Survey: Forging ahead
Jun. 1, 2008 By watching expenses and generating more sales from repeat customers, web retailers are bullish about their business By Mark Brohan A stalled economy, high gas prices and shoppers with less disposable income are taking a toll on traditional store retailers and catalogers. But consumers are still buying ...
Related Searches: most purchased products on the net | survey of e-retailing | irnewslink survey | mark brohan

The web drives retail
Jun. 1, 2008 Merchants beef up their current sites and launch new brands online to make the Internet do more By Mark Brohan When American Eagle Outfitters Inc. introduces its fourth major retail brand this fall in time for the holiday shopping season, the launch won’t feature a ribbon cutting ceremony or a spotlight ...
Related Searches: delia | average holiday spending for 2007 | top 25 e-retailers | fingerhut

The Top 500 Guide
Jun. 1, 2008 Store and catalog sales stalled in 2007, but e-commerce roared along as the retail industry’s growth engine By Mark Brohan If there is a silver lining to the clouds hanging over the retail industry, it’s the Internet. In 2007, high gas prices, a credit crunch and weaker consumer confidence added up ...
Related Searches: online purchase statistics | 2006 e commerce statistics | top 100 retail web sites lillian vernon | amazon online sales statistics

Bigger picture
May 1, 2008 By keeping an open eye, retailers see better ways to monitor and improve web site performance By Mark Brohan Having learned the hard way that downtime and slow pages cause lost sales and alienate customers, retailers are getting pretty good at monitoring the basic performance of their web sites. Most ...
Related Searches: gomez | mark brohan

Survey: Help wanted
Apr. 1, 2008 Even with offers of higher pay and better perks, web retailers still can’t hire all the specialized e-commerce employees they need By Mark Brohan Retailers know how to scramble when the demand for a hot product exceeds the supply. These days personnel managers are hustling to find the scarce commodity ...
Related Searches: salary survey | salary | survey of e-retailing | mark brohan

Time & Money
Feb. 1, 2008 Web retailers are keeping their fulfillment costs down and profits up with more operating efficiency and cost control By Mark Brohan Time is money, especially in fulfillment where retailers face tight deadlines and cost pressure to get orders out the door on time. But having made the time and committed ...
Related Searches: survey of e-retailing | mark brohan

Modern Art
Jan. 1, 2008 In web site design, technology and art come together By Mark Brohan When PC Universe Inc. redesigned its web site last year, the company knew that just giving the home page a new treatment wasn’t enough to energize sales or take market share from competitors. It wanted a site with better features and ...
Related Searches: mark brohan | site search | gsi | marketing director blue nile


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