Internet Retailer - Merchandising In An Age Of Virtual Stores


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Marketers learning how to better target consumers with e-mail, study says
Sep. 4, 2008 Amid rising interest among consumers for new forms of marketing like social media and online video, e-mail marketers are learning to turn more toward transactional e-mails and newsletters that can double as marketing tools, Forrester Research Inc. says. Growth in spending on e-mail marketing in the ...

Jerry Leigh Selects NGC’s e-SPS® Software as Strategic Platform for Global Sourcing and Visibility
Sep. 3, 2008 e-SPS® Will Improve Speed to Market, Streamline Communications for Leading Developer of Licensed Apparel and Accessories MIAMI – Sept. 3, 2008 – NGC® (New Generation Computing®) today announced that Jerry Leigh, a multi-faceted apparel company that develops licensed products for the nation’s top retailers ...

Corralling Content
Sep. 1, 2008 Compelling content can drive sales, the trick is managing it well By Katie Deatsch As the Internet has progressed so have consumers’ expectations from e-retailers. Online shoppers accustomed to watching videos on YouTube and seeing Flash sequences in ads all over the web expect the same kind of rich ...
Related Searches: lobaugh

JCP.com previews teen fall fashions— online, on TV and in the movies
Sep. 1, 2008 The return to school kicks off one of retail’s busiest seasons, and J.C. Penney Co. Inc. is looking to a new mini-site to help capture consumer spending. The mini-site, JCP.com/getthatlook, is part of an integrated marketing campaign that will span Penney’s e-commerce sites and television advertising ...

New capital wave
Sep. 1, 2008 For retailers on the cutting edge of Internet retailing, investors have cash to spend. By Paul Demery Madrona Venture Group, one of the original backers of Amazon.com Inc. and still a major player in funding new e-commerce companies, considers its early support of what has become the world’s largest ...
Related Searches: ecommerce fashion industry | paul demery | deloitte | amazon market share

Online communities and videos leading design trends, expert says
Aug. 28, 2008 A web site is an e-retailer’s storefront, and just as bricks-and-mortar shops change their window displays, online merchants are constantly seeking new ways to draw in customers and prompt them to purchase. The hottest—and most successful—web design trends of the moment are online communities and embedding ...

Charming Shoppes trades off Crosstown Traders to Orchard Brands
Aug. 27, 2008 After spending $218 million just three years ago to acquire Crosstown Traders, Charming Shoppes Inc. is selling the catalog and e-commerce brands at a bargain-basement price. To reinvigorate and refocus on its core business of plus-size women’s apparel, Charming Shoppes, No. 103 in the Internet Retailer ...
Related Searches: orchard brands | golden gate capital | crosstown traders | crosstown traders inc

Young social networkers are most excited about widgets
Aug. 27, 2008 Widgets offer Internet users a piece of functionality or focused information in a small, neatly wrapped package. But while widget creators, including e-retailers, create widgets in as attractive a fashion as possible, widgets are not yet attracting users in a big way, a new report finds. Only 12% of ...

9% of U.S. adults prefer ads delivered via emerging media, study says
Aug. 26, 2008 Ads delivered through mobile devices, online games and other forms of emerging media are preferred by 9% of U.S. adults over other means of distributing advertising, Mediamark Research & Intelligence says. Consumers who prefer emerging media also tend to be younger—a median age of 35.5, the youngest ...

CORESense Delivers Edge to E-commerce Retailers with Ecosystem Expansion
Aug. 21, 2008 Partnerships with Power Reviews, SLI Systems and LivePerson deliver powerful new functionality for company`s retail software customers. (SARATOGA SPRINGS, NY) - CORESense Inc., a leading developer of on-demand, multi-channel retail management software for small and medium-sized retailers (SMRs), is ...


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