Internet Retailer - Merchandising In An Age Of Virtual Stores


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SEM, site search and e-mail key technologies for retailers, survey finds
Oct. 6, 2008 89% of retailers that employ search engine marketing, 85% that feature site search and 82% that use e-mail marketing say the technologies and tactics are “important” or “very important” to their retail business, a new survey says. When it comes to newer technologies and tactics, 40% that use social ...

QVC joins the m-commerce elite with text message purchasing
Oct. 1, 2008 Retail giant QVC Inc. has unveiled not one but two mobile commerce offerings. In addition to launching a mobile retail web site at m.QVC.com, the retailer is trumping almost all of the small but growing number of retailers in m-commerce by offering a text message purchasing program. While some retailers ...
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The web is key to multi-channel growth at Borders, CEO says
Sep. 18, 2008 Now that it has relaunched its e-commerce site after years of operating on the Amazon platform, Borders Group Inc. is continuing to develop its web infrastructure to provide a store-like experience online while also making its stores more interactive, CEO George Jones said in a keynote address at Shop ...
Related Searches: borders books strategy | kevin ertell | borders | george jones

QVC joins the m-commerce elite with text message purchasing
Sep. 17, 2008 QVC Inc. is going small in a big way. The retail giant has unveiled its mobile commerce channel, launching not only an m-commerce site but a text message purchasing program that puts it on par with Amazon.com. Shoppers can browse, search and buy products on QVC’s new m-commerce site, m.QVC.com. Having ...
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Billing Revolution unveils single-click purchase technology for m-commerce
Sep. 11, 2008 M-commerce technology vendor Billing Revolution has introduced a system that enables retailers to offer single-click purchasing via mobile phones on m-commerce sites and applications as well as through text messages. The new single-click system securely stores default payment, billing and shipping ...

1-800-Flowers opens a BlackBerry floral shop
Sep. 1, 2008 A floral shop on a BlackBerry—it’s a concept that rings true for 1-800-Flowers.com Inc., a pioneer of both telephone and Internet retailing. 1-800-Flowers already operates a mobile commerce site, which requires shoppers to use a mobile web browser. But the innovative retailer figures many of its customers ...
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Great expectations
Sep. 1, 2008 While it’s still early, merchants have big plans to deploy more social network, mobile web and personalization technology. By Mark Brohan While it’s still early, merchants have big plans to deploy more social network, mobile web and personalization technology By Mark Brohan With new web applications ...
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mPoria launches m-commerce site design tool
Aug. 28, 2008 Designing mobile commerce sites requires an eye for simplicity and ease. But just because they’re much smaller than regular e-commerce sites doesn’t mean they require little thought or time. If big and even many mid-sized e-retailers determine m-commerce is a priority, they typically have resources ...

ShopWiki to aim funds at social, international and m-commerce efforts
Aug. 7, 2008 ShopWiki Inc. has raised more than $1 million in a second round of financing and plans to invest the funds in social shopping, international expansion and mobile commerce. Generation Partners invested $1 million and ShopWiki’s founders invested what the company describes as “a few hundred thousand ...

BlackBerrys sprout flowers for gift-givers
Aug. 6, 2008 1-800-Flowers.com Inc. is picking BlackBerrys for its latest mobile offering. The retailer, which operates an m-commerce site, has created an application BlackBerry users can download to their mobile devices to order gifts. A mobile browser is not required; users review and purchase products via the ...
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