Internet Retailer - Merchandising In An Age Of Virtual Stores


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Consumers love Lenovo, but crave Apple the most, Nielsen Online says
Oct. 3, 2008 Traffic to computer retailer Lenovo jumped 107% in August compared to the same time a year earlier, Nielsen Online says. But when it comes to online shoppers trekking to hardware manufacturer retail web sites, Apple Inc. is still the flavor of choice. It nabbed the No.1 spot for both traffic ...

Video tells the story of high-end outerwear at new JustinCharles.com site
Oct. 2, 2008 Before a consumer shells out $698 for a new jacket, he likely would look it over carefully and want to question a salesperson about its features. Justin Charles Outdoor Gear, a manufacturer of high-end casual outerwear, is using video on its newly redesigned web site to replicate that in-store experience ...

Easy2 Technologies Announces Strategic Partnerships
Oct. 2, 2008 10.1.08 Easy2 Technologies, a leading full-service provider of rich retail content and online product demonstrations, has announced a number of new partnerships with online retailers including Circuit City, The Source by Circuit City, Home Decor Products, Inc. and EB Carlson. Easy2 will serve as the ...

Control Issues
Oct. 1, 2008 Steering a steady course for e-commerce sites as outside forces batter site performance By Don Davis There was a time when a consumer’s Internet browser simply displayed data stored on a retailer’s web server. If the page took a long time to load, or didn’t render properly, there were only a few places ...

Driving Up Margins
Oct. 1, 2008 How web-based transportation management helps retailers get around the rising cost of fuel By Paul Demery With 80 tractor-trailers a day heading into a network of 10 distribution centers—and another 84 heading out to more than 2,700 U.S. retail locations—PJ Food Service Inc., the subsidiary charged ...
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Deployment of VendorNet StoreNet Manager Enables E-Commerce Sales for Jones Apparel Group
Oct. 1, 2008 Delray Beach, FL., September 30, 2008 – VendorNet®, a supply chain collaboration solutions provider today announced that it has successfully launched Jones Apparel Group as a new user of its e-commerce and in-store collaboration technology, VendorNet StoreNet™ Manager. The application enables the automated ...

Attracting shoppers
Oct. 1, 2008 Online display ads can pull potential customers to an e-retailer’s site—especially when the ads are targeted By Bill Siwicki When it comes to online display ads, CyberDefender Corp. aims to be a chameleon. The e-retailer of anti-virus, anti-spyware and other software doesn’t want to be flashy, or Flashy ...

Survey: Too much and not enough
Oct. 1, 2008 Retailers are sending more marketing e-mails as customers grow weary; and many retailers are not testing, possibly missing profits By Bill Siwicki U.S. retailers and wholesalers will send 158 billion marketing e-mails this year, a number likely to grow 63% to 258 billion in 2013, Forrester Research ...

Skechers hits its stride with online display ad campaign
Sep. 30, 2008 Behavioral ad targeting is on the rise, research firms and ad networks report. It’s a way of presenting an online ad to Internet users most likely to be interested in it. Shoe manufacturer and retailer Skechers USA Inc. recently was seeking to increase its return on ad spending for online display ads ...
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Space NK Launches New Online Store with MarketLive
Sep. 30, 2008 The Very Best in Cutting-edge Beauty, Advice, and Online Shopping 24 Hours a Day at www.SpaceNK.com Foster City, CA and London, U.K., – September 29, 2008 – MarketLive, Inc., the leading global eCommerce software and service provider for retailers, today announced the launch of Space NK (www.SpaceNK ...


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