Internet Retailer - Merchandising In An Age Of Virtual Stores


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July 1, 2008 Improving site search pays off in many ways Almost every e-retailer lets visitors search for products—94% offer site search, according to a survey of online retailers this year by The E-Tailing Group. And merchants continually strive to improve site search functionality, says Lauren Freedman, president ...
Related Searches: holiday | site search

DSW takes steps to ensure picture perfect images for new e-commerce site
Jun. 3, 2008 Two years and $12 million in the making, DSW.com launched today as the first e-commerce site of nationwide footwear retailer DSW Inc. A big part of the investment went toward producing large, clear and vibrant product images that allow the visitor to zoom in on details of fabric and stitching and to ...

Conversions climb at Little Nut Tree after site relaunch
May 5, 2008 Little Nut Tree Toys, a UK-based online retailer that sells traditional wooden toys, recently made tweaks to its site search and layout that are starting to make an impact on its bottom line. Although the changes only went live about a month ago, founder Jo Nichlolson says she’s already noting a 10 ...

Apparel & Accessories Bringing merchandise and the store to online shoppers
Dec. 1, 2007 Apparel & Accessories Bringing merchandise and the store to online shoppers Apparel & Accessories 6pm.com Abercrombie.com AE.com Anthropologie.com BrooksBrothers.com CafePress.com Coach.com DavidsBridal.com Gap Guess Jeans JCrew.com Karmaloop.com Kohls.com Nike.com NineWest.com PacSun.com Patagonia ...
Related Searches: apparel online sales statistics | body type clothes fit | hot 100 best retail websites | scene7

Improving site search boosts conversions by 30% - 40% at Fabric.com
Nov. 29, 2007 A switch to on-demand site search functionality from Mercado Software has helped improve conversion rates by 30% to 40% at Fabric.com since the feature was implemented on the site in September to replace an internally developed site search function, the online retailer reports. Laurie Eady, director ...

Strengthening the customer/e-retailer bond
Sep. 1, 2007 Desktop widgets, tiny applications that enable a 24/7 link between a consumer’s desktop and an e-commerce site, are connecting customers and merchants like never before By Bill Siwicki Earlier this year, clothing merchant Due Maternity was considering ways to foster closer ties with its expectant mother ...
Related Searches: widget | bill siwicki | survey of e-retailing | gift registry

Tips to drive top results from Valentine’s Day e-mail campaigns
Feb. 12, 2007 Holiday-themed e-mail campaigns typically deliver results for retailers—even more so this Valentine’s Day if retailers follow best practices to leverage the best results from e-mail promotions aligned with Cupid’s arrow, according to e-mail marketing services provider Responsys. “By following a few ...

Intelligent Design
Oct. 1, 2005 Going beyond the Wow! factor in web site design By Peter Lucas Internet retailers who think price and selection are the driving forces behind closing sales are only seeing half the picture. While price and selection are important to consumers, they represent about 50% of an online shopper’s purchasing ...

How better content management helps Benchmark Brands generate more sales
Jun. 14, 2005 Benchmark Brands Inc., which operates FootSmart.com, is making several changes to its internal content management system to give shoppers a more personalized shopping experience. The result is helping Benchmark, which sells shoes and hosiery in nearly a dozen online merchandising categories such as ...

Scene7 Infinite Imaging Platform v3.1 Available Now
Dec. 1, 2004 Features unique ability to customize the look of branded rich media viewers Novato, CA - December 1, 2004 - Scene7, provider of the leading rich media platform to grow revenues and enhance visual communications - while automating media production and delivery, today announced the availability of the ...


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