Internet Retailer - Merchandising In An Age Of Virtual Stores


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Video tells the story of high-end outerwear at new JustinCharles.com site
Oct. 2, 2008 Before a consumer shells out $698 for a new jacket, he likely would look it over carefully and want to question a salesperson about its features. Justin Charles Outdoor Gear, a manufacturer of high-end casual outerwear, is using video on its newly redesigned web site to replicate that in-store experience ...

Moosejaw Mountaineering Embarks On New Online Effort to Engage the Socially Connected Consumer
Oct. 2, 2008 ARMONK, N.Y. and Madison Heights, MI – September 30, 2008 – IBM (NYSE: IBM) today announced that Moosejaw Mountaineering, one of the nation’s fastest growing outdoor equipment retailers, has revamped its e-commerce platform to boost the customer experience, court savvy socially connected consumers ...

REI makes standardization the bedrock of its new web site design
Oct. 1, 2008 It’s been almost a decade since Recreational Equipment Inc. last overhauled its web site, but the retailer is making up for lost time with a new design that features faster site search and product reviews. The payoff: the average visitor session has increased by 14% to 11 minutes and 23 seconds. The ...
Related Searches: recreational equipment inc

Mpayy & iOffer Announce Improved Online Auction Payments
Sep. 30, 2008 Chicago (9/30/08) – Mpayy, Inc. (https://www.mpayy.com) and iOffer.com (http://www.iOffer.com) announced a partnership today in which iOffer will employ Mpayy’s secure online auction payment solution. iOffer integrated Mpayy’s “Secure Checkout Window” that was developed to enable a seamless, faster ...

Shoetube.tv steps out with first footwear boutique
Sep. 30, 2008 Footwear-focused web video channel and social network Shoetube.tv has redesigned its web site. The site, targeted toward women, now allows consumers to shop for Nine West shoes though a boutique section. Shoetube says Nine West is the first boutique of several that it will add to its web site. Shoppers ...

DMA Names Neil C. O’Keefe As Vice President Catalog and Multichannel Merchant Segment
Sep. 29, 2008 Underscores Segment Commitment New York, NY, September 26, 2008 — Direct Marketing Association (DMA) today announced that Neil C. O’Keefe, vice president, marketing for Spiegel Brands, will join DMA as its vice president, catalog and multichannel merchant segment, reporting directly to Ken Ebeling ...

Lenox listens to consumers, redesigns its site and boosts conversions 10%
Sep. 29, 2008 Online retailer Lenox knew its e-commerce site could be better. Four years had passed since the merchant had redesigned its site and it was time for a change. But Lenox didn’t know exactly what it needed to do to improve the customer experience. And so, it went to consumers themselves. The jewelry ...

New SamAsh.com crashes onto the scene with cymbal comparison feature
Sep. 26, 2008 In music stores, drummers use soundproof rooms to test several cymbals one after another, looking for just the sound they want. On some web pages, it was possible to hear the sound of a cymbal on a product page, but not to compare one to another, says David Ash, CEO of multi-channel music retailer ...
Related Searches: websphere commerce

Brown Jordan Launches Custom Design Tool For Luxury Leisure Furnishing Collections
Sep. 25, 2008 DALLAS, TX -- Brown Jordan, the first company to create furniture for full-time outdoor use designed to complement the leisure lifestyle, has gathered great acclaim from their customers and dealers with the launch of Custom Design Tool. With its June redesign, Brown Jordan website showcases over 30 ...

drugstore.com Builds on Strong Online Customer Reviews Program in Partnership with PowerReviews
Sep. 18, 2008 Top 50 online retailer enhances customer experience with enhanced approach to writing and using reviews for 30,000+ products Las Vegas, Shop.org Annual Summit, September 16, 2008 - drugstore.com, inc. (NASDAQ:DSCM), a leading online retailer of health, beauty, vision and pharmacy products, today announced ...


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