|
 |
|
|
|
 |
|
|||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
|
|
|
|||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
|
|
|
|
|
|
|
|||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
|
|
 |
|
 |
|
|
|||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
|
  |
|
Sort by: popularity |
date
Search Suggestions: kevin ertell borders | borders amazon | kevin ertell | loyalty program | yoox | e-retail sales growth | e-retail sales growth uk | puma | motionpoint | west marine
Borders Group boosts book sales through social networking
July 19, 2007 When Borders e-mailed its customers to ask “Who’s the biggest Harry Potter fan?” about 1,000 accepted its invitation to comment in a chat room at social networking site Gather.com. Titles talked up on Gather produce sharp increases in sales of those titles on Borders.com as chat room participants link ... Related Searches: borders amazon | loyalty program
Borders launches a series of original Internet programming
Mar. 2, 2007 Borders Group Inc. may outsource its e-commerce operation to Amazon.com Inc., but it continues to find ways to leverage the web site for merchandising and promotions. Borders this week introduced an original online series called "Borders Live at 01," which each month will feature broadcasts ...
Borders kicks off online video-based book review program
Sep. 29, 2006 Online video continues to play a bigger role with online retailers, with the debut this week of the online Borders Book Club video program at Bordersmedia.com. The program presents group discussions with authors, and viewers can click a nearby link to purchase the featured book. The video program kicked ...
Internet Retailer 2006: Report from the conference
Aug. 1, 2006 A convergence of technology and customer desires One of the major themes of Internet Retailer 2006 Conference & Exhibition, June 5-7, revolved around using technology to meet customer needs. From the Keynote Address through the final breakoutsessions, 78 speakers in 45 sessions focused on the importance ... Related Searches: yoox | e-retail sales growth | e-retail sales growth uk | puma
Borders Group attracts 6 million rewards members in two months
Jun. 8, 2006 With competition in book-selling ranging from bookstore chains, to big-box discount chains to drugstores and newsstands, Borders Group is using rich media and an online loyalty program that attracted 6 million members in its first two months to engage customers as a source of knowledge and entertainment ...
Borders Group turns a page on e-commerce innovation to engage shoppers
Jun. 1, 2006 With a new online loyalty program and innovative online gift finders, Borders Group is developing ways to better engage and market to consumers, senior vice president of marketing Michael Tam and director of interactive marketing Kevin Ertell will tell the Internet Retailer 2006 Conference in Chicago ... Related Searches: kevin ertell
The Next Act
Jun. 1, 2006 After 20 years at Tower, Kevin Ertell heads east to start a new chapter By Mary Wagner Can a man who once played bass guitar in a rock band, flew waist-length hair and launched his professional life pushing vinyl in a Las Vegas music store find success as director of interactive marketing at a $4 billion ... Related Searches: kevin ertell borders | kevin ertell
Borders to test additional CD mix-and-burn stations at in-store kiosks
May 2, 2006 Borders’ web-enabled in-store kiosks, now rebranded as Borders Search from their original name of Title Sleuth, could one day be getting a new job as well. Borders Group Inc. has implemented a CD mix-and-burn station at one store in Woodbury, MN, and is preparing to extend the experiment to three stores ...
Internet Retailer 2006
May 1, 2006 A preview of what speakers will discuss at Internet Retailer 2006: Taking E-Retailing to the Next Level. Ten years after the start of the online retailing revolution, shopping and buying over the Internet have become mainstream. 7% of all retail sales take place online today and experts predict that ... Related Searches: yoox | puma | yesasia | west marine
Kevin Ertell heads interactive marketing at Borders Group
Mar. 27, 2006 Kevin Ertell, former vice president of e-commerce at Tower Records, is heading up multi-channel marketing programs at Borders Group as director of interactive marketing, Borders says. “Kevin is leading out efforts in interactive marketing at every touch point with customers, including in-store interactive ... Search Suggestions: kevin ertell borders | borders amazon | kevin ertell | loyalty program | yoox | e-retail sales growth | e-retail sales growth uk | puma | motionpoint | west marine
Copyright 1999-2008 SLI Systems, Inc. All rights reserved.
|
 |
|
||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
|
|
 |
|
 |
|
|
|||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
|
|
Copyright © 2008 This content is the property of Vertical Web Media. Privacy Policy
Articles by Age, Title, Author. Conference, CD, Guides |
|
|
|||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
 |
 |
||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
