Internet Retailer - Merchandising In An Age Of Virtual Stores


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Social Shopping Gets Fun: Ask "What would you buy?" on Facebook Platform
Oct. 3, 2008 WESTLAKE VILLAGE, Calif 10/1/2008.--Leading comparison shopping engine Smarter.com, a ValueClick, Inc.property, this week launched "What would you buy?," a social shopping application built on Facebook(R) platform. Facebook users can add the application at: http://www.facebook.com/apps/application ...

Akamai Accelerates Metacafe Site, Leading to Significant Impact on Page Views and Video Consumption
Oct. 2, 2008 Accelerating the global entertainment site`s dynamic content helps deliver an exceptional short-form video experience that keeps viewers coming back CAMBRIDGE, MA - September 23, 2008 - Akamai Technologies, Inc. (NASDAQ: AKAM), the leader in powering rich media, dynamic transactions and enterprise ...

Spending on online video marketing to top $2 billion by 2012, study says
Oct. 2, 2008 Retailers will increase their spending on online video marketing campaigns at a compound annual growth rate of 73% over the next several years, Forrester Research Inc. says. Spending by retailers on online video marketing will reach $338 million this year, up from $158 million in 2007, then continue ...

KickApps Video Players Support Video Ad Solutions for Ad Networks and Direct Sales by Publishers
Oct. 2, 2008 New Features Makes it Easier For Web Publishers to Monetize Online Video New York, September 24, 2008 – KickApps (www.kickapps.com), the industry’s leading on-demand social media, video player and widget platform, today announced that it has made it extremely easy for web publishers to add video advertising ...

Life’s Good for LG Electronics as Mindshare Connects Search & Display
Oct. 1, 2008 New offering from Eyeblaster shows cross synergy between advertising channels New York, New York (September 29, 2008) - Eyeblaster today announced Channel Connect for Search, a new tool that allows agencies and advertisers to look beyond the last click to fully understand the consumer; where they’re ...

Attracting shoppers
Oct. 1, 2008 Online display ads can pull potential customers to an e-retailer’s site—especially when the ads are targeted By Bill Siwicki When it comes to online display ads, CyberDefender Corp. aims to be a chameleon. The e-retailer of anti-virus, anti-spyware and other software doesn’t want to be flashy, or Flashy ...

Amazon, Netflix tune web-to-TV video
Oct. 1, 2008 Amazon rolled out last month a system it began testing in July that allows consumers to watch movies and TV shows through their browsers without downloading files. The first two minutes of each video plays automatically without charge on the product detail page of each movie or TV show. Consumers can ...

Video stream rises as Netflix offers TV shows from CBS and Disney
Sep. 23, 2008 Netflix Inc. announced today two big advances in its strategy to deliver entertainment by streaming video as well as by DVD, disclosing separate deals to stream TV shows from the CBS Television Network and Disney-ABC Television Group to subscribers. The company, the online leader in DVD rentals and ...

Yume Launches Behavioral Targeting For Online Video Ads to High Quality Intent-Based Audiences
Sep. 12, 2008 Redwood City, CA—September 9, 2008—YuMe, the largest dedicated video ad network on the Web, announced today the launch of a new behavioral targeting system that will allow advertisers to target their messages to viewers on a national scale based on video viewing interests and purchase intent. YuMe ...

iLoaded Fortifies the Download Boundaries with Quova
Sep. 10, 2008 IP Geolocation Keeps Digital Media Downloads Within Permitted Territories LONDON, UK. – 8th September, 2008 – Quova, Inc., the leading provider of Internet geolocation data and services, today announced that iLoaded, a Web site offering legal full length feature films, film trailers, video and music ...


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