Internet Retailer - Merchandising In An Age Of Virtual Stores


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Forrester offers tips on selling execs on an e-commerce platform upgrade
Oct. 9, 2008 Nearly one in four web business managers is considering a major e-commerce platform upgrade, and now is the time to make the pitch for funds to management, says analyst Brian K. Walker of research and consulting firm Forrester Research Inc. His advice includes: Keep the business case simple, focus ...

Tickets.com Partners with Thumbplay, Inc. to Offer Mobile Content
Oct. 3, 2008 Tickets.com to Enhance its Consumer-Facing Website by Offering Mobile Entertainment Downloads through Thumbplay COSTA MESA, CA – September 29, 2008 – Tickets.com, a leading global provider of integrated ticketing solutions, has teamed with Thumbplay – the #1 mobile entertainment provider in North America ...

Driving Up Margins
Oct. 1, 2008 How web-based transportation management helps retailers get around the rising cost of fuel By Paul Demery With 80 tractor-trailers a day heading into a network of 10 distribution centers—and another 84 heading out to more than 2,700 U.S. retail locations—PJ Food Service Inc., the subsidiary charged ...
Related Searches: home depot | sap

Corralling Content
Sep. 1, 2008 Compelling content can drive sales, the trick is managing it well By Katie Deatsch As the Internet has progressed so have consumers’ expectations from e-retailers. Online shoppers accustomed to watching videos on YouTube and seeing Flash sequences in ads all over the web expect the same kind of rich ...
Related Searches: ebags | katie deatsch | demographics of online shoppers | personalization

Exit Strategy
Sep. 1, 2008 An ounce of prevention is worth a pound of cure when fulfillment flounders By Mary Wagner For an e-retailer trying to balance growth demands, marketing and advertising, staffing and the multitude of other balls that web merchants must juggle, sometimes it makes sense to parcel out parts of the business ...
Related Searches: bluesky brands

Reebok-CCM Hockey Goes Live with iCongo’s Business-to-Business E-Commerce Platform
Aug. 29, 2008 Montreal, Canada – August 19, 2008 Reebok-CCM Hockey and iCongo, Inc., a North American leader in e-commerce solutions, announced today that Reebok-CCM Hockey has implemented iCongo’s business-to-business e-commerce platform. iCongo’s ICE3 TM suite of collaborative e-business systems are now enabling ...

45% of marketers don’t integrate online and offline ads—and they should
Aug. 22, 2008 About two-thirds of respondents to a 2007 study from search marketing firm iProspect said that offline ads such as radio, TV and direct mail drive them to search for the same company online. But a new follow-up survey from the firm found that almost half of search engine marketers don’t integrate their ...
Related Searches: research online buy offline

The big chains weigh in
Aug. 1, 2008 Large retailers boost investments in their sites, forcing everyone else to play a better game By Paul Demery At Sears Holdings Corp., same-store sales at Sears and Kmart retail chains declined 8.6% for the quarter that ended May 3, the company lost $56 million and shuttered 62 stores, yet the company ...
Related Searches: abercrombie fitch | ordermotion | paul demery | 2007 online apparel sales

Web fortunes head in different directions for Cymax Stores and Wilsons Leather
Aug. 1, 2008 Cymax Stores Inc. and Wilsons The Leather Experts are two retailers with opposing fortunes in e-commerce. Cymax, a web-only niche home furnishings and electronics retailer, has grown from about 30 to 112 niche web stores in the past year. Wilsons Leather, a retail chain specializing in garments and ...
Related Searches: cymax | online sales forecast 2008 | online furniture sales | furniture

YouTube Arrives to the `Boobtube` Through the Tivo Service
July 17, 2008 TiVo Offers Subscribers More Ways to Discover Relevant and Personalized Content Directly from the TiVo Remote ALVISO, Calif. — July 17, 2008 — TiVo Inc. (NASDAQ: TIVO), the creator of and a leader in television services for digital video recorders (DVRs), today announced the availability of YouTube ...


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