Internet Retailer - Merchandising In An Age Of Virtual Stores


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Attracting shoppers
Oct. 1, 2008 Online display ads can pull potential customers to an e-retailer’s site—especially when the ads are targeted By Bill Siwicki When it comes to online display ads, CyberDefender Corp. aims to be a chameleon. The e-retailer of anti-virus, anti-spyware and other software doesn’t want to be flashy, or Flashy ...
Related Searches: online retail industry | zappos

Sigma Micro Announces the Release of SigmaCommerce 4.3 for Direct Retailers
Sep. 23, 2008 New Features Solve Online Retailers’ Highest Priority Merchandising and Optimization Challenges INDIANAPOLIS, IN, Sept. 8, 2008 -- Sigma Micro, the only software and solutions provider committed exclusively to direct retailers, announced today the availability of SigmaCommerce 4.3, its end-to-end ecommerce ...

Conversion rates down, abandoned carts up, says the new MarketLive Index
Sep. 18, 2008 Conversion rates are slipping and abandoned carts are going up at retail web sites, according to the latest MarketLive Performance Index. Conversion rates (the percentage of visitors who bought something) at nearly 100 retail web sites that use the MarketLive eCommerce Suite and Omniture analytics ...
Related Searches: conversion rate apparel | basics of retail merchandising | top 10 retail product searches

E-retailers are guardedly optimistic about the coming year, Shop.org finds
Sep. 17, 2008 Despite a struggling overall economy, most online retailers have a positive view of the outlook through the first half of next year as they expect to outperform offline retail and continue benefitting from strong consumer interest in e-commerce, according to the “State of Retailing Online Profitability ...
Related Searches: 2007 online sales forrester | forrester research online retail sales | 2008 online sales growth | average conversion rates

Diapers changes shoppers into customers with targeted e-mails
Sep. 16, 2008 Behavioral targeting is on the rise in online marketing and advertising, and Diapers.com is proving the tactic works well. The baby supplies e-retailer has combined the research and marketing optimization technology of Coremetrics with the e-mail marketing services of Silverpop to create an e-mail ...
Related Searches: baby

RackAid, ControlScan partner to bring payment security to small merchants
Sep. 11, 2008 RackAid, a provider of managed web site performance and security services, has partnered with security technology vendor ControlScan to help small online merchants meet the payment card industry data security standard, also known as PCI-DSS. Merchants working with rackAID have access to ControlScan ...

VisiStat Introduces Conversion Funnel Report for Valuable Insight
Aug. 26, 2008 New Option Allows VisiStat Users to Track, Analyze Visitor Behavior, Evaluate Page Content for Optimum Effectiveness CAMPBELL, CA—August 26, 2008- VisiStat.com, a leading provider of real-time web analytics and marketing analysis solutions, today announced the introduction of their Conversion Funnel ...

Chain Reaction Ecommerce Releases CRE Loaded Version 6.3
Aug. 22, 2008 Latest Version of CRE Loaded Standard and Professional Editions Deliver Significant Improvements and Enhancements to Open Source Ecommerce System ATLANTA – (August 21, 2008) – Chain Reaction Ecommerce, Inc. (CRE), a leading provider of open source ecommerce technology and services, today announced ...
Related Searches: one page checkout

Page Not Found
Aug. 1, 2008 How failed visits could very well be your site’s most valuable asset By Roger Beynon Some bad news for online retailers and some worse news. E-commerce web sites can fail their visitors on one of seven levels. That’s not even the bad news. The bad news is: All e-commerce sites fail some segment of ...
Related Searches: demographics of online shoppers | online retail industry

Zoovy Partners with Google Checkout to Increase Click-Through Rate and Decrease Cart Abandonment
July 11, 2008 San Diego, June 30 -- Two of the most fundamental issues of online shopping are driving traffic to a website and generating a completion of sale from that visit. In order to further increase the traffic and sales of its merchants, Zoovy, Inc. a leader in e-commerce technology, has partnered with Google ...
Related Searches: shopping cart abandonment | zoovy | ebay


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