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date
Online shoppers can now turn to Stella for help looking stellar
Apr. 8, 2008 Upscale clothing designer Stella McCartney has launched an e-commerce site at www.stellamccartney.com for U.S. consumers and plans to introduce one for fashion-savvy shoppers in United Kingdom this fall. The new site offers “cruelty-free” fashions that do not use animal skins or products, organic skin ... Related Searches: stella mccartney
Putting Pitches to the Test
Apr. 1, 2008 Marketers may think they have the best message to e-mail customers, but they need to prove it By Bill Siwicki It turns out Bluefly Inc.’s animated customers spend more money. No, not Mickey Mouse or Bugs Bunny, but real people who received a new kind of message from the fashion and accessories e-retailer ... Related Searches: bluefly | bill siwicki
Online brand abusers keep changing their ways, MarkMonitor says
Feb. 27, 2008 Online brand abuse trended upwards in 2007, although there were pockets of progress, reports MarkMonitor, a company that protects brands from online abuse. The company’s Brandjacking Index, developed by tracking millions of Internet actions and e-mails, shows that the most common way criminals try ...
Redcats USA posts moderate growth in 2007 web sales
Jan. 30, 2008 Redcats USA is reporting a moderate increase in web sales for 2007. The company, No. 28 in the Internet Retailer Top 500 Guide, grew web sales by 11% to $801 million in 2007 from $720 million in 2006. Redcats USA is a division of Redcats Group, a business unit of PPR SA, which is a Paris retail conglomerate ... Related Searches: laredoute | redcats usa | eric faintreny
Online video ads don’t have to be expensive, SendMe Mobile learns
Dec. 26, 2007 SendMe Mobile had a complicated concept it wanted to explain with online video ads, but couldn’t afford the prices of traditional advertising agencies, says Kelly Beener, director of marketing. Then Beener discovered technology from start-up AddItAll that allowed her to make three video ads for under ... Related Searches: sweepstakes
SHOP.COM READIES FOR HOLIDAY SHOPPING WITH 10 NEW MERCHANTS
Dec. 5, 2007 Multi-Merchant Retail Site Adds Amazing Clubs, Bealls, Ross Simons, Title 9 and Many More MONTEREY, CALIF., December 4, 2007 – SHOP.COM, the ecommerce multi-merchant site, today announced that it has added 10 key merchants to its marketplace to help meet its customers’ holiday shopping demand. Using ...
ATG gets personal with site search results
May 17, 2007 Two customers go to a retailer’s web site and type “sweater” into the search box. One is a “fashionista,” interested in the latest in high-end fashion, while the other is a traditionalist looking for a sweater that will be warm and durable. Art Technology Group Inc. says it has come up with ways for ... Related Searches: atg
Gap looks for a new CEO
Jan. 23, 2007 Gap Inc. is looking for a new chief executive. After failing to turn around slumping sales and revitalize the company’s brands, Paul Pressler is stepping down as president and CEO, effectively immediately. He will be replaced on an interim basis by Robert J. Fisher, Gap’s non-executive chairman of ...
YesStyle.com branches out from fashion to beauty
Oct. 11, 2006 Asian fashion e-retailer YesStyle.com has opened Beauty Shop, a web store the company intends to be a one-stop online shopping destination for all beauty products. The new e-commerce site offers a wide selection of makeup, skin care and fragrance products. YesStyle.com/Beauty features more than 20 ... Related Searches: yesasia
Bluefly bets bonus bags boost buying
Mar. 22, 2006 Bluefly Inc. has unveiled a handbag giveaway promotion that it’s betting will increase web traffic and sales. Bluefly, which sells designer apparel and accessories, just launched the It-Bag-a-Day Giveaway. Shoppers register online to play a game where they must guess which of three shopping carts, ...
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