Internet Retailer - Merchandising In An Age Of Virtual Stores


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The big chains weigh in
Aug. 1, 2008 Large retailers boost investments in their sites, forcing everyone else to play a better game By Paul Demery At Sears Holdings Corp., same-store sales at Sears and Kmart retail chains declined 8.6% for the quarter that ended May 3, the company lost $56 million and shuttered 62 stores, yet the company ...
Related Searches: tiffany | kasey lobaugh | sears online sales | drop ship

Shoppers are open to product recommendations—sort of
Aug. 1, 2008 The Internet has emerged as the retailing channel that shoppers say knows them best. 45% of consumers say Internet retailers provide the best product recommendations, compared to 31% for TV shopping channels, 18% for stores and 6% for catalogs, according to a recent study of more than 1,300 consumers ...

Kiehl’s Selects MyBuys to Extend Renowned Personalized Customer Experience from Stores to the Website
July 3, 2008 Luxury Cosmetics Company Follows Sister Brand, Lancôme, in Partnering with MyBuys to Increase Online Sales and Customer Loyalty Redwood City, CA.—June 17, 2008—MyBuys, the leading provider of personalized product recommendations, today announced that Kiehl’s has selected MyBuys to provide both personalized ...

Personalized Recommendation Leader Puts More Control in Retailers’ Hands with the Release of MyBuys 3.4
July 1, 2008 Innovative Recommendations for Everyone with Brand Voice Preserved Redwood City, CA.—June 30, 2008—MyBuys, , the leading provider of personalized product recommendations, today announced further innovation with the release of MyBuys 3.4. This new version includes improved revenue maximizing algorithms ...
Related Searches: personalization

Skechers steps up its e-mail response rate with segmented campaigns
Jun. 19, 2008 Skechers, the manufacturer and retailer of footwear, has significantly increased its return on e-mail marketing by improving how it targets segments of consumers, says Laura Christine, vice president of direct marketing and e-commerce. Skechers increased the recipient-to-sales conversion rate from ...

Online consumers expect personalized product recommendations
Jun. 13, 2008 While many consumers expect online merchants to provide personalized experiences and product recommendations, most online retailers have not invested in personalization technology, according to a new report from The E-Tailing group. Shoppers find value in personalized recommendations because they are ...
Related Searches: personalization | e-tailing group

MyBuys Expands Operations into Ann Arbor, Michigan
Apr. 28, 2008 Leader in Personalized Product Recommendations Creates New Jobs, Taps Michigan’s Tech Talent REDWOOD CITY, Calif. – April 28, 2008 - MyBuys, the leading provider of personalized product recommendations, today announced the opening of its newest office in Ann Arbor, MI. Headquartered in Redwood City ...

Personalization lifts average order value for Austad`s Golf
Apr. 24, 2008 Austad’s Golf, a multi-channel retailer of golfing equipment, has increased average online order value by 20% since implementing personalized product recommendation technology, says Joel Harrington, director of Internet operations and marketing. Austads.com late last year began using technology from ...
Related Searches: average conversion rates

MyBuys’ Leadership in Personalized Product Recommendations Continues With the Launch of A Dozen Online Retailers
Apr. 8, 2008 Company boosts momentum, deepens expertise, and drives value for more clients Redwood City, CA--April 07, 2008 - MyBuys™, the leading provider of personalized product recommendations, today announced that an additional 12 retailers, across multiple categories, have launched MyBuys to personalize the ...
Related Searches: hobbytron | top jewelry internet retailers | jewelry

Personalized recommendations boost conversions at outdoor gear retailer
Feb. 15, 2008 Massey’s Professional Outfitters says conversion rates are at least double on its site that uses MyBuys technology to personalize product recommendations, compared to the retailer’s other two web sites that do not have that technology. On the site with MyBuys, the conversion rate typically is in the ...
Related Searches: average conversion rates


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